Healthcare Education Associate - Marketing

REPORTS TO: DIRECTOR, HEALTHCARE EDUCATION

KEY JOB RESPONSIBILITIES: 

• Assist in the development of the CHE sections of the marketing plans via input on existing programs and recommendations for future strategic initiatives.
• Improve existing programs and develop new programs that will support Marketing Strategies.
• Work closely with service providers to ensure programs are developed, tracked and implemented according to the plan and the budget.
• Supervise all details to facilitate the company’s participation at major conventions of a national or regional nature.  This includes exhibit details, stand crew, briefing sessions and speaker/contribution. 
• Promote the value of all HE programs to Sales and Marketing, highlighting the event’s impact. Exact measurement will be geared to each program, its goals and objectives.
• As required, obtain appropriate accreditation for specialist or family physician programs through appropriate accrediting bodies.
• Maintain a budget vs. expenditure database for all HE related programs.

 MINIMUM REQUIREMENTS: 

• Minimum requirement is a bachelor’s degree, ideally in health-care related sciences,
• 2-3 years experience in the pharmaceutical industry with CHE responsibility, or as a service provider directly involved in development and implementation of CHE programs. 
• Knowledge of adult education principles/accreditation and their role in professional educational programs will be an asset.
• Negotiate with confidence when speaking with physicians or partners to ensure that the company’s mutual needs are met when executing CHE initiatives.
• Critique and comment on HE programs adjusting as needed to ensure they support product-marketing strategies.
• Work in a team environment to ensure objectives are achieved
• Plan and implement a variety of CHE activities while keeping up to date on routine, administrative responsibilities.
• Excellent knowledge of computer software (e.g. Microsoft Office).